Wait, "Granddaughter Bakeshop"... is this a bakery or an art shop?
How'd it all start?
Granddaughter Bakeshop was inspired by two strong, generous, and creative grandmothers, Guadalupe and Leticia, who lived on opposite sides of the Pacific Ocean. They taught their granddaughter that offering delicious food has the power to bring people together and make everyone’s day brighter. Granddaughter Bakeshop was honored to carry on that legacy, and started new traditions like supporting local farmers and milling our own flour for high-quality, handcrafted sweets and snacks.
Jacqui de Borja started Granddaughter promptly after the 2016 presidential election. As a womxn, as a person of color, as a child (and grandchild) of immigrants, she was feeling less than human. The day after the election, she went to the Santa Monica Farmers Market, her weekly happy place - and there was a heavy mood, everyone there also felt devastated. She met with her little group of market ladies, and as they hugged each other a little tighter that day, they all were asking ourselves, "What can we do?"
A few days later, Granddaughter was born. Thanksgiving was around the corner, and Jacqui started making Pie Dough for Humanity. Handmade, frozen pie dough, already rolled and cut into rounds - ready for anyone to use in their own homemade pie to share with their loved ones. Proceeds were donated to the charity of the buyer's choice. "I help you make pie, you help out a charity, together we help make the world a sweeter place." Granddaughter raised hundreds of dollars in just a couple of weeks. Granddaughter evolved, and pie dough turned into Crookies. A portion of the proceeds continue to be donated to worthy causes in need.